Fresh Dressed
North american rights to the film were purchased by samuel goldwyn films and stylehaul following its premiere at the 2015 sundance film festival.
Fresh dressed. The spirit of being looking fresh fashion functions as a language in this world announcing your status and the life you lead or the life you want people to believe you lead. Director sacha jenkins music drenched history draws from a rich mix of archival materials and in depth interviews with rappers designers and other industry insiders. The film is jenkins directorial debut.
Fresh dressed is a fascinating chronicle of hip hop urban fashion and the hustle that brought oversized pants and graffiti drenched jackets from orchard street to high fashion s catwalks and middle america shopping malls. It then segues into south bronx the birthplace of rap music. It started with some history about the importance of fashion in the black community.
It s about ambition and absorption and our need black white brown whatever for authenticity. Fresh dressed shines a light on the hip hop fashion phenomenon but it s not just about hip hop.